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Resharing Vendor Products

What this does: Add products from your vendors to your own catalog, set your markup, and resell them to your buyers while keeping your supply chain private.

Written by Daniel Phung
Updated this week

Last verified: 2026-02-18

Overview

As a reseller or distributor, you can reshare products from your vendors directly into your catalog. When a vendor shares products with you, those products appear in your workspace with their source vendor labeled. You set your own price, markup, and lead time before making them available to your buyers.

Who this is for: Resellers and distributors who source products from vendors and sell to their own buyers.

What happens in the system

  • The vendor product is linked to your catalog (not copied)

  • You set your own price and markup on top of the vendor's cost

  • Your buyers see the product as coming from you

  • The vendor's name, cost, and original pricing are visible only to you, never to your buyers

  • You can edit the title, pricing, inventory, lead time, and other fields in your reshared version

What does NOT happen

  • Buyers do not see your vendor - The "From [Vendor Name]" badge is visible only to you. This protects your supply chain.

  • No automatic publishing - Reshared products that need to be confirmed appear with a "Confirm item" button. You must review pricing and publish before buyers see them.

  • No automatic price sync - If the vendor changes their price, your cost does not automatically update. You control when to adjust.

Prerequisites

  • A vendor relationship established (the vendor must have shared products with you)

  • At least one pricelist where you want to add the reshared products

Viewing Reshared Products in Your Catalog

Step 1: Open your workspace

Navigate to your home page (your company name in the top-left). Your product list shows all items in your catalog, including reshared vendor products.

Reshared products display a "From [Vendor Name]" badge beneath the product status. This badge is only visible to you.

Each reshared product row shows inline columns on the right:

  • Inventory - Units available from the vendor

  • Cost - What the vendor charges you (read-only)

  • % - Your markup percentage (editable)

  • Price - What you charge buyers (editable)

  • Lead time - Total days to fulfill (editable)

Step 2: Review products that need confirmation

Some reshared products show a "Confirm changes" or "Confirm item" badge. This means the vendor has updated the product, or a new item was added that needs your review before going live.

Click "Confirm item" to accept the product and set your pricing, or click the product to open the detail panel and review changes.

Setting Your Pricing and Markup

Step 1: Browse vendor products

  1. Click on the company name in the top-left corner to open the vendor selector dropdown

  2. Select the vendor whose products you want to view

  3. You'll see their product catalog with pricing (what they charge you)

Step 2: Open a reshared product's detail panel

Click on any product in your workspace that shows a "From [Vendor]" badge to open the detail panel.

The panel header shows "Reselling from [Vendor Name]" and the product's current status.

Step 3: Set your pricing

In the Item pricing section:

  • Cost - The vendor's price to you (read-only)

  • Markup % - Your profit margin (editable)

  • Price - What you charge buyers (editable)

  • Currency - Your selling currency

Changing the markup automatically recalculates the price, and vice versa.

Step 4: Review inventory and lead time

In the Inventory section:

  • Available - Units committed to sell

  • MOQ - Minimum order quantity

  • MXQ - Maximum order quantity

In the Lead time section:

  • Vendor - The vendor's lead time (read-only)

  • Processing - Your additional processing days (editable)

  • Total - Combined lead time shown to buyers

Step 5: Review product details

You can also edit the following fields in your reshared version:

  • Category - Set your own category for the product

  • Tags - Add tags for filtering

  • Packaging, Condition, Warranty, Terms and returns - Editable in your version

  • External IDs - SKU, MPN, UPC (pre-filled from vendor)

Step 6: Publish the product

  1. Review all settings in the detail panel

  2. Click the "Save" button to save changes

  3. Click "Publish" (or, if already published, the green Published button to change status)

The product is now visible to your buyers. They see your pricing, your lead time, and the product details - but never your vendor's name or your cost.

What changes over time

When you update your pricing:

  • Changes appear to buyers immediately after you save

When the vendor updates their product:

  • Your product card shows a "Confirm changes" badge

  • Review the changes and click to confirm or adjust

  • Your cost does NOT automatically change - you control pricing

When the vendor changes their inventory:

  • The vendor inventory count updates in your view

  • Your "Available" count reflects what the vendor has committed to you

Common Issues

Issue: Can't See Vendor Products

Symptom: When switching to a vendor's view, you don't see their products

Solution:

  • Verify you have an approved vendor relationship - the vendor must have shared their pricelist with you

  • Contact the vendor to ask them to share their products

  • Check your admin for relationship status in Settings > Relationships

Issue: Product Shows "Confirm item" But Isn't Visible to Buyers

Symptom: You can see the product in your workspace but buyers can't

Solution:

  • Open the product detail panel and check the status

  • Set your pricing (Cost, Markup %, Price)

  • Click "Save" then ensure the product is Published

  • Verify the product has inventory greater than zero

  • Check that your pricelist is shared with your buyers

Issue: Vendor Changed Their Price, My Cost Didn't Update

Symptom: Vendor updated their price but your cost shows the old amount

Solution:

  • Reshared products preserve your cost until you update it

  • Open the product detail panel and manually update your cost

  • Or check for a "Confirm changes" notification on the product card

Issue: I See "From [Vendor Name]" - Will My Buyers See This?

Symptom: You see vendor attribution on your reshared products

Solution:

  • This is expected - StockApp shows you the source for your reference

  • Your buyers will NOT see this - vendor attribution is completely hidden from them

  • Use "Impersonate buyer" to verify exactly what buyers see

Issue: Can't Edit the Vendor Cost Field

Symptom: The Cost field appears read-only

Solution:

  • The Cost field reflects what the vendor charges you and is set by the vendor relationship

  • You can set your own Price and Markup % - those are fully editable

  • If the vendor's cost is wrong, contact the vendor to update their pricing

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